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Embark on a design journey with this transdisciplinary, innovation-led, four-year undergraduate programme in Interaction and User Experience Design. Offering a technology-integrated, hands-on learning experience, the course is guided by experienced faculty from prestigious institutions across the globe. Students will learn to design interactive digital experiences using cutting-edge technologies and interfaces.

Explore psychology, user behaviour, and digital culture to gain a deeper understanding of how people interact with technology. Additionally, engage in creative coding while delving into the expanding realms of AI, machine learning, and extended reality. Through contemporary theory, immersive projects, and live industry collaborations, students develop critical thinking, creativity, and curiosity, gaining the skills necessary to become exemplary interaction designers.

With access to state-of-the-art facilities, such as immersive media design labs, usability testing labs, and experiential digital design labs, students are equipped with the tools and technologies needed to create engaging, user-friendly digital experiences that are both innovative and responsive to user needs.

Duration

Four Years / Eight Semesters

Why Choose
B. Des. - Interaction & User Experience Design
at Alliance University?
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Strategic Problem-Solving & Criticality
Foster critical thinking, problem-solving, and analytical skills to tackle complex design challenges.
Core Material & Usability Principles
Cultivate a deep understanding of material design, usability, and visual design principles.
Ethical & Inclusive Design Framework
Train students to consider accessibility, inclusivity, and ethical design principles in their product development.
Innovation & Future-Proof Technology
Encourage exploration of emerging technologies and materials to develop innovative and future-proof product solutions.
Professional Practice & Design Business
Develop an understanding of the business and professional aspects of product design.
Empathy-Driven User Research
Ability to understand users' needs, motivations, and behaviors through empathy, user research and user testing.
Intuitive Interaction & UX Design
Learn to design intuitive and engaging interactions between users and interfaces.
Course Category
Design Drawing PC
Geometric Construction - I PC
Fundamentals of Design PC
Material Studies - I PC
Design Workshop PC
Introduction to Design PE
Sustainable Design Goals PC
Indian Constitution PC
French Language - I OEL
German Language - I OEL
Hindi Language - I OEL
Kannada Nudi - I OEL
Kannada Language - I OEL
Spanish Language - I OEL
Course Category
Visualisation & Representation PC
Geometric Construction - II PC
Space Form & Structure PC
Design Process PC
Digital Tools - II SEC
Material Studies - II PE
Social Internship UC
Presentation Skills PE
Basics of Communication PE
French Language - II OEL
German Language - II OEL
Hindi Language - II OEL
Kannada Nudi - II OEL
Kannada Language - II OEL
Spanish Language - II OEL
Course Category
Human Factors PC
Interaction Design - I PC
History of Design PC
Basic CAD - I PC
Design Project - I DP
Photography PC
Typography PC
Storytelling PE
Narrative Design PE
Course Category
Behavior & Emotional Design PC
Design Research & Analysis PC
Interaction Design - II PC
Design Project - II (IxD) DP
Basic CAD – IxD - Figma, OptimalSort, UserTesting.com SEC
Semiotics PE
Visual Culture PE
Environmental Studies UC
Course Category
Universal Design and Accessibility PC
Interaction Design - III PC
Usability Testing Methods PC
Basic CAD - III PC
Design Project - III DP
Craft Documentation PC
Open Elective - I OE
Material Exploration - I PE
Material Exploration - II PE
Course Category
Phygital Design PC
Immersive Media PC
Interaction Design IV PC
Design Project - IV (IxD) DP
Research Methodology AEC
Professional Practices UC
World Building PE
Environment Design PE
Course Category
Systems Thinking and Service Design PC
Contemporary HCI PC
Product Strategy and Design Management PC
Design Project - V DP
Dissertation DI
Summer Internship IIP
Legal Awareness and IPR UC
Design for Constraints PE
Frugal Design PE
Course Category
Graduation Research Project RP

Course Categories:

UC : University Core || PC : Program Core || PT : Practice Track || FT : Functional Track || SEC : Skill Enhancement Course || AEC : Ability Enhancement Course || LBC : Learning Beyond Classroom || OE : Open Elective || OEL : Open Elective Language || VAC : Value Added Courses

University Core

University Core courses provide interdisciplinary and value-based education common to all undergraduate students across disciplines. These courses promote constitutional values, Indian knowledge systems, sustainability, critical thinking, entrepreneurship, and social responsibility as envisaged under NEP and UGCF guidelines.

Minors

The Minor Pathways are designed to provide students with focused specialization beyond their core discipline, enabling them to build domain depth in emerging and high-demand technology areas. Introduced as a structured academic pathway from the second year onwards, minors allow learners to align their academic journey with career aspirations, industry trends, and interdisciplinary interests.

A key highlight of this framework is the flexibility offered to students to choose any minor track based on their interests and career goals, empowering them to personalize their learning journey and explore interdisciplinary domains without constraints.

The Minors framework emphasizes:

  • Specialized skill development in cutting-edge domains

  • Hands-on learning through labs, projects, and industry-aligned tools

  • Integration of certifications and real-world applications

  • Enhanced employability through domain-focused expertise

By complementing the Program Core with targeted specialization, the Minor Pathways empower students to graduate with multi-dimensional competencies, making them adaptable, future-ready professionals capable of thriving in dynamic and technology-driven environments.

Minors List

  • Aeronautics

  • Astronautics

  • Unmanned Aerial Vehicles (UAV)

  • Avionics

  • Structural Engineering

  • Geoenvironmental & Infrastructure Engineering

  • Nature Based Solutions

  • Sustainable Technology

  • Smart Systems

  • Game Development

  • Business Systems

  • Quantum Computing

  • Data Science

  • Software Product Development

  • Artificial Intelligence & Futuristic Technologies

  • Artificial Intelligence & Machine Learning

  • Cyber Security

  • iOS Application Development

  • Data Engineering

  • Full Stack Development

  • Cloud Computing

  • Natural Language Processing and Text Analytics Systems

  • Computer Vision and Image Analysis

  • AI in Autonomous Systems

  • Blockchain Technologies

  • Internet of Things

  • DevOps

  • Immersive Technology

  • Advanced AI and Blockchain

  • AI for Healthcare and Life Sciences

  • AI for Robotics and Automation

  • Cybersecurity and Privacy in AI

  • Data Analytics

  • Embedded System and IoT

  • Next Generation Wireless Communication Systems

  • VLSI Design

  • Bio Medical Engineering

  • Automotive Electronics

  • Semiconductor Technology

  • Electric Vehicle Technology

  • Energy Management and Audit

  • Smart Grid and E-Mobility

  • Green Technology

  • Robotics and Automation

  • Smart Manufacturing Technology

  • Performing Arts and Creative Technologies

  • Business Studies

  • Computer Science

  • Data Science

  • Economics

  • Fine Arts

  • Literary & Cultural Studies

  • Media & Film Studies

  • Political Science

  • Psychology

  • Sociology

  • Chemistry

  • International Relations

  • Mathematics

  • Philosophy

  • Physics

  • Public Policy

Open Electives

Open Elective courses enable students to study subjects outside their primary discipline to encourage multidisciplinary learning and broader academic exposure. These courses help students acquire cross-functional knowledge, entrepreneurial understanding, and emerging industry-oriented competencies.

OE List:

  • Financial Decision Making

  • HR Metrics and Benchmarking

  • Entrepreneurial Ventures

  • Personal Finance

  • Sustainability & Resource Optimization

  • Stock Market Investing

  • Global Governance

  • Entrepreneurial Marketing

  • Branding Strategies

  • Supply Chain Management

  • Bharatanatyam

  • Kuchipudi

  • Carnatic Music

  • Kathak

  • Introduction to Constitution of India

  • Data Protection and Privacy Laws

  • Global Internet Governance

  • Technology and E-Commerce Laws

  • Media & Entertainment Law

  • A Primer on Consumer Protection Law

  • Introduction to Human Rights Law

  • Right to Information - Law & Practice

  • Basics of Competition Law

  • Educational Policy, Planning, and Administration

  • Happiness Engineering

  • Qualitative Research for Social Sciences

  • Climate Finance

  • Disaster Risk Reduction

  • Design Thinking

  • Design for Social Good

  • Adobe Creative Suite – I (Photoshop)

  • Adobe Creative Suite – II (Illustrator, InDesign)

  • Digital Literacy and Emerging Technologies

  • Genrative AI Concepts, Tools, and Creative Applications

  • Cybersecurity Awareness and Ethical Hacking Basics

  • Emerging Technologies and Their Societal Impact

  • Governing the Metaverse: Digital Sovereignty and Virtual Politics

  • Experimental Drawing: Beyond Traditional Boundaries

  • The Art of Seeing: Fundamental of Visual Perception

  • Branding and Identity Design: Logos & Beyond

  • Community Engagement

  • Communicative English for the Workplace

  • Reading Popular Culture: Cinema, Comics, and Contemporary Media

  • Indian Economy

  • Psychology of Interpersonal Relationships

  • Human-Computer Interaction

  • Practical Ethics

  • Technology, Culture and Society

  • Global Minds, Local Hearts: Cultural Intelligence for the 21st Century

  • Introduction to Quantum Computing

  • Ethics of Artificial Intelligence

  • Philosophy for Beginners

  • Indian Writings in English

  • Green Chemistry

  • Audio-Visual Recording and Editing

  • Film Appreciation

  • The Art of Storytelling

  • Writing for the Contemporary: Communication in the Age of AI

  • Leadership Lessons from Literature, Theatre, and Cinema

  • Introduction to Drawing and Sketching

  • Calligraphy and Typography in Art

  • Conceptual and Contemporary Painting

  • Renewable Energy Sources

  • Technology Diplomacy

  • Automation in Daily Lives

  • Automotive Basics

  • Drone Applications

  • Building Interiors and Landscaping

  • Waste to Energy

  • Nature Based Solutions

  • Solving for Bharat

PEO (Program Educational Objectives)

PEO 1: Students will gain a comprehensive understanding of the core concepts and
theories in interaction design, including user-centered design, information architecture,
interface design, interaction design patterns, and prototyping and testing methodologies.
Course Catalogue

PEO 2: Students will learn how to apply creative thinking and problem-solving skills to
design innovative and effective solutions to user problems. This includes brainstorming,
sketching, wireframing, and prototyping.

PEO 3: Students will stay up to date with the latest trends and technologies in interaction
design, including responsive design, augmented reality, and artificial intelligence.

PEO 4: Students will be able to develop their creative, lateral direction, and inventive
thinking as well as their interpersonal and emotional intelligence.

PSO (Program Specific Outcomes)

PSO1. Graduates Instil design thinking methodologies to approach problem-solving creatively and empathetically, fostering innovation in interaction design processes.

PSO2. Graduates will takeaway how to design intuitive and engaging interactions between users and digital interfaces, focusing on usability and accessibility.

PSO3. Graduates will get to know prototyping and wireframing techniques to quickly iterate and test design ideas before implementation, utilizing tools such as Adobe XD, Sketch, and Figma.

PSO4. Graduates are equipped with the skills to design cohesive user experiences across multiple platforms and devices, including desktop, mobile, and emerging technologies such as wearable devices and voice interfaces.

PO (Program Outcomes)

PO 1: Disciplinary/Interdisciplinary Knowledge: Apply the knowledge of design principles, technical proficiency, creative problem-solving research aptitude, and portfolio development
to address complex design challenges, foster innovation, and adapt to rapidly evolving world.

PO 2: Complex Problem Solving: Ability to resolve complex design problems using various methods and tools of design process, critical analysis and synthesis, creative thinking, user centered design, design research, prototyping and reflection.

PO 3: Critical Thinking: Ability to independently and deeply - analyze design problems, research, examine and evaluate concepts, provide constructive critique, consider contexts,
debate contrarian views, prioritize, base decisions on evidence, to create and develop well considered design outcomes.

PO 4: Creativity: Ability to generate new innovative ideas, experiment with new techniques, refine and creatively reframe design concepts, and problems and develop creative solutions
and outcomes.

PO 5: Communication Skills: Ability to communicate visually and aesthetically, deliver engaging presentations, articulate clearly, participate in constructive critique, communicate
with clients and teams, and navigate cross-cultural contexts.

PO 6: Analytical Reasoning / Thinking: Ability to break down complex problems, analyze information, think broadly and critically, and use evidence to validate concepts and make
informed decisions.

PO 7: Research skills: Ability to conduct research effectively using various methodologies, prioritize user-centeredness and contextual understanding, and validate design problems to
create solutions informed by evidence and trends.

PO 8: Coordinating and collaborating: Exhibit adeptness in collaborating with diverse teams, negotiating coordinated efforts, taking tasks, and efficiently working as part of a
group towards a common creative goal.

PO 9: Leadership readiness/qualities: demonstrate skills and qualities required to proactively engage, autonomously self-direct, creatively lead, take risks, seek-out knowledge and
provide solutions, develop vision and direction and excel as design leaders in the industry.

PO 10: Learning Skills: Ability to acquire new skills and knowledge adaptively and independently throughout their careers.

PO 11: Digital and Technological Skills: Equip graduates with proficiency in contemporary digital tools and technologies to stay relevant and drive creativity, industry excellence and
innovation.

PO 12: Multi-cultural competence & inclusive spirit: Ability apply universal design principles. design with sensitivity, empathy, and respect, for diverse cultures and communities across various geographies.

PO 13: Value Inculcation: Cultivating designers with a strong ethical foundation, fostering responsible creativity, and promoting socially conscious practices within the design industry.

PO 14: Authority, responsibility & accountability: Ability to effectively navigate authority, embrace responsibility, and uphold accountability in their creative processes,

PO 15: Environmental Awareness and Action: Exhibit acquired knowledge, skills, attitudes, and values to proactively address environmental challenges, including mitigating
degradation, climate change, and pollution, implementing effective waste management, and promoting sustainable development and living.

PO 16: Community Engagement and Service: Ability to actively engage in community service and activities, leveraging their skills to contribute to the well-being and enhancement
of society at large.

PO 17: Empathy: Ability to empathize with and comprehend the perspectives, experiences, and emotions of individuals or groups within the design context.

Activity Points

Content available in Activity Point Brochure

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Program Core

This is a future-forward program that centers on the relationship between humans and digital products. The program core is designed to move students from understanding human psychology to mastering the technical tools required to build seamless, intuitive digital interfaces.

Open Electives Languages (OEL)

Open Elective Language courses offer students the opportunity to learn additional languages and improve linguistic competence, communication effectiveness, cultural understanding, and professional interaction skills. These courses support multilingual learning and global employability.

OEL List:

OEL–I: Language Foundations

  • French Language – I

  • German Language – I

  • Hindi Language – I

  • Kannada Nudi – I

  • Kannada Kaushala – I

  • Spanish Language – I

OEL–II: Language Proficiency Enhancement

  • French Language – II

  • German Language – II

  • Hindi Language – II

  • Kannada Nudi – II

  • Kannada Kaushala – II

  • Spanish Language – II

Ability Enhancement Courses (AEC)

Ability Enhancement Courses are designed to improve students’ language proficiency, communication skills, environmental awareness, digital literacy, professional ethics, and personality development. These courses enhance employability, soft skills, and holistic development in alignment with multidisciplinary education objectives.

Skill Enhancement Courses (SEC)

Skill Enhancement Courses focus on practical, hands-on, and application-oriented learning aimed at developing industry-relevant competencies, technical skills, vocational abilities, and professional readiness. These courses emphasize experiential learning, tools, software applications, internships, and problem-solving capabilities.

Learning Beyond Classroom

Learning Beyond Classroom components include experiential and participative learning activities conducted outside the traditional classroom environment. These may include internships, field visits, community engagement, projects, industry interaction, workshops, seminars, certifications, MOOCs, club activities, and extension programmes that contribute to holistic student development and outcome-based education.

The Dissertation component is an advanced academic and industry-oriented research initiative that enables students to investigate emerging trends, challenges, innovations, and strategic opportunities within the fintech ecosystem. Students undertake independent research under faculty guidance in areas such as AI in finance, blockchain applications, digital banking, cybersecurity, financial inclusion, ESG and sustainable finance, financial analytics, embedded finance, open banking, and decentralized finance (DeFi).
The dissertation process involves problem identification, literature review, research design, data collection and analysis, interpretation of findings, and development of strategic recommendations aligned with industry relevance and innovation.

The dissertation component develops:

Research and analytical thinking capabilities
Data interpretation and evidence-based decision-making skills
Strategic problem-solving and innovation orientation
Technical report writing and presentation competencies
Ability to evaluate emerging financial technologies and business models

The research experience equips students with intellectual depth, domain specialization, and analytical maturity required for leadership roles, consulting, research careers, entrepreneurial ventures, and technology-driven financial decision-making in the evolving global fintech landscape.

The Course of Independent Study (CIS) is a distinctive 3-credit academic pathway that offers students a valuable opportunity to engage in research-oriented learning through a faculty-mentored project in place of one course within their curriculum. Designed to nurture intellectual curiosity, innovation, and critical thinking, the course enables students to immerse themselves in hands-on research through laboratories, field-based work, or Centres of Excellence. Under close faculty guidance, students identify research problems, pursue structured inquiry, and develop meaningful academic outcomes. Credits are earned through consistent progress, active participation in review milestones, successful completion of the project, and the preparation and submission of a research paper to a Scopus-indexed journal, conference, or other approved scholarly platform—positioning students for early exposure to high-quality research and scholarly contribution.

The Research Project in the B. Des. (Interaction & User Experience) program at Alliance University is a rigorous academic and analytical endeavor that precedes or runs parallel to the final design execution. It shifts the focus from how to build to why we build, ensuring that every design decision is backed by empirical data and psychological theory.

The Design Project in the B. Des. (Interaction & User Experience) program at Alliance University serves as the experiential heart of the curriculum. It moves students away from theoretical exercises and into the role of a professional designer tasked with solving "wicked problems" in the digital and physical space.

The Social Internship is a cornerstone of the undergraduate experience, designed to cultivate a deep sense of civic responsibility and empathetic leadership. By moving beyond the classroom, students engage directly with grassroots realities, bridging the gap between academic theory and the practical challenges faced by marginalized communities.

Core Objectives:

The program aims to transform students from passive learners into active contributors to society. Key objectives include:
Empathy & Value Creation: Developing a firsthand understanding of social disparities and building personal value systems rooted in service and respect.
Grassroots Exposure: Gaining insight into the complexities of rural and urban social issues, including inequality, environmental sustainability, and human rights.
Professional Skill Integration: Applying communication, problem-solving, and organizational skills in a non-corporate, mission-driven environment.

During the internship, students engage in:

  • Live business proajects
  • Data-driven problem solving
  • Process analysis
  • Digital transformation initiatives
  • Financial modelling
  • Customer analytics
  • Compliance frameworks
  • Fintech product applications under industry mentorship

The internship enables students to apply concepts learned in finance, analytics, AI, cybersecurity, blockchain, digital payments, and business strategy to practical organizational challenges.

The programme significantly enhances industry readiness by developing:

  • Practical exposure to fintech ecosystems and digital business models
  • Analytical and problem-solving capabilities using real-time business data
  • Professional communication, teamwork, and workplace adaptability
  • Understanding of industry tools, platforms, and regulatory environments
  • Decision-making abilities in technology-driven financial environments

The internship experience helps students build strong professional networks, industry confidence, and career readiness while aligning academic learning with evolving fintech industry expectations.

STUDY ABROAD OPTIONS

International Mobility

Experience global education through our international study opportunities designed to broaden academic perspectives and cultural understanding. These programmes enable students to study at partner universities abroad, gain international exposure, and develop the global competencies needed to succeed in an interconnected world.

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An opportunity that lets students begin their degree at Alliance University (1 or 2 years) and then transfer to a foreign university to complete and earn their degree internationally.

Explore the World: Study a semester abroad, earn transferable credits, and gain global insights while experiencing a new culture and expanding your skills.

An exciting immersion opportunity for Alliance University students to engage with leading multinational companies and innovative startups, offering a unique blend of global learning and practical work exposure abroad, all within just 7 to 14 days.
Short-term programmes lasting 2 to 4 weeks offer students an ideal opportunity to gain international exposure without disrupting their academic schedule.

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Alliance University welcomes students from across the world to study, collaborate, and thrive in a truly global learning ecosystem. We combine academic rigour with industry exposure, modern infrastructure with personalised support, and global perspectives with Indian values.

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Recognising Effort, Celebrating Success

Category Eligibility Criteria
General 10+2 from a recognized Board / Council with a minimum of 50% marks
Reserved Categories 5% relaxation for SC / ST candidates

Program duration
Entry Level Program Duration
Regular Level Four Years / Eight Semesters
Lateral Level Three Years / Six Semesters

ACCEPTED TEST SCORES
UCEED
NIFT
NID DAT
AUSAT
UCEED
NIFT
NID DAT
AUSAT
UCEED
NIFT
NID DAT
AUSAT
UCEED
NIFT
NID DAT
AUSAT
Particulars Indian Nationals Foreign Nationals
Registration Fee (As per admission cycle) ₹25,000 US$500
1st Installment (As per provisional admission offer) ₹4,00,000 US$4,975
2nd Installment ₹4,00,000 US$5,475
3rd Installment ₹4,00,000 US$5,475
4th Installment ₹4,00,000 US$5,475
Total Program Fee (Includes registration + all installments) ₹16,00,000 US$21,900

Category Eligibility Scholarship
Academic Excellence Class X & XII ≥ 95% 50% Tuition Fee Waiver
AUSAT Scholarship AUSAT ≥ 90% + X & XII ≥ 75% 50% Tuition Fee Waiver
AUSAT Scholarship AUSAT ≥ 85% + X & XII ≥ 75% 35% Tuition Fee Waiver
AUSAT Scholarship AUSAT ≥ 70% + X & XII ≥ 75% 25% Tuition Fee Waiver
AUSAT Freeship AUSAT ≥ 90% + X & XII ≥ 60% ₹50,000 One-time
AUSAT Freeship AUSAT 80–89.99% + X & XII ≥ 60% ₹25,000 One-time
CUET Scholarship CUET ≥ 90% 30% Tuition Fee Waiver
CUET Scholarship CUET 80–89.9% 20% Tuition Fee Waiver
CUET Scholarship CUET 70–79.9% 15% Tuition Fee Waiver
Program-Specific Merit UCEED Score ≥ 200 + X & XII ≥ 70% 35% Tuition Fee Waiver
Program-Specific Merit UCEED Score ≥ 150 + X & XII ≥ 70% 25% Tuition Fee Waiver
Program-Specific Merit NIFT Rank 1–3000 + X & XII ≥ 65% 35% Tuition Fee Waiver
Program-Specific Merit NIFT Rank 3001–6000 + X & XII ≥ 65% 25% Tuition Fee Waiver
Program-Specific Merit NIFT Rank 6001–7500 + X & XII ≥ 65% 15% Tuition Fee Waiver
Program-Specific Merit NID DAT Percentile ≥ 90 + X & XII ≥ 70% 50% Tuition Fee Waiver
Program-Specific Merit NID DAT Percentile 85–89.99 + X & XII ≥ 70% 35% Tuition Fee Waiver
Program-Specific Merit NID DAT Percentile 80–84.99 + X & XII ≥ 70% 25% Tuition Fee Waiver
Special Merit X & XII ≥ 90% 50% Tuition Fee Waiver
Special Merit X & XII ≥ 80% 30% Tuition Fee Waiver
Special Merit X & XII ≥ 70% 25% Tuition Fee Waiver
Category-Based SC / ST ≥ 70% 20% Tuition Fee Waiver
Category-Based Differently-Abled ≥ 50% 50% Tuition Fee Waiver
Category-Based Defence / Paramilitary ≥ 70% 15% Tuition Fee Waiver
Category-Based International-Level Player ≥ 50% 100% Tuition Fee Waiver
Category-Based National-Level Player ≥ 50% 50% Tuition Fee Waiver
Category-Based Domicile ≥ 70% 5% Tuition Fee Waiver
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Steps Description
Step 1 Submit Online Application
Step 2 Pay Application Fee — ₹1000 (US$50 for foreign nationals)
Step 3 Appear for ADAT (Alliance Design Aptitude Test)
Step 4 Personal Interview assessment
Step 5 Selection based on overall profile & performance
Start your application now

Living Spaces That Inspire Belonging

EXPLORE OUR HOSTELS

Comfort, safety, and community form the foundation of campus living. Our residential halls are thoughtfully designed to create a sense of belonging—offering a welcoming environment where students can study, unwind, and build lifelong friendships.

Separate hostels
for boys and girls

Student-friendly
common areas

Spacious rooms
(single, double, or triple occupancy)

Dedicated wardens
and support teams

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Real Stories, Real Impact

STUDENT
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Everything You Need to Know

What is a Bachelor of Design Interaction Design?
A Bachelor of Design in Interaction Design is an undergraduate degree dedicated to cultivating a deep understanding of how humans engage with digital products, systems, and services. The programme merges design thinking, technology, and user experience to equip students with the skills required to create solutions that are not only functional but also intuitive and enjoyable. Students learn to design interfaces for applications, websites, and interactive devices, emphasising usability, accessibility, and the overall user experience. This degree fosters analytical and creative problem-solving, enabling graduates to address complex challenges in the digital landscape.
What is the syllabus of UI/UX design?
The UI/UX Design syllabus provides a comprehensive balance between theoretical understanding and practical expertise. Students explore design principles, user research methodologies, and usability concepts while gaining proficiency in industry-standard tools such as Figma and Adobe XD. Key subjects include Introduction to UI/UX Design, User Research and Analysis, the UX Design Process, UI Design Principles, Interaction Design, Accessibility, Prototyping, Web and Mobile Design, and Portfolio Development. This integrated curriculum ensures learners acquire both conceptual frameworks and practical experience necessary to excel in the dynamic field of user experience and interface design.
What is B. Des. UX/UI?
B. Des. UX/UI is a specialised undergraduate programme that focuses on creating digital products and services that are both aesthetically appealing and functionally effective. The course integrates design principles, user research, and hands-on exposure to professional tools, enabling students to develop a nuanced understanding of user behaviour and design thinking. Graduates are prepared to enter diverse roles within app design, web design, interaction design, and digital product development, with a strong emphasis on solutions that prioritise the end-user while aligning with industry standards.
What are the subjects in UI UX design?
The programme begins with foundational design knowledge, covering areas such as Animation, Communication, Fashion, Interaction, Interior, and Product Design. Academic Edge courses further develop digital literacy, communication skills, societal awareness, and problem-solving capabilities. In later semesters, the curriculum progresses to specialised subjects such as Human–Computer Interaction, Interaction Design, Ergonomics, Information Architecture, Creative Coding, and Visualisation for Digital Interfaces. Complementary projects in web and mobile interface design, minor specialisations, and portfolio development ensure students refine both creative expression and technical proficiency, producing well-rounded professionals for the design industry.
What is the eligibility requirement for admission to B. Des. in Interaction & User Experience Design at Alliance University?
Candidates must have successfully completed 10+2 from a recognised Board or Council, with a minimum of 50% marks. A 5% relaxation is provided for applicants from SC/ST categories. This requirement ensures students possess the foundational knowledge necessary to thrive in a rigorous and multidisciplinary design programme.
What is the duration of UI UX design course?
The Bachelor of Design programme at Alliance University is offered in two formats. The Regular programme spans four years across eight semesters, providing comprehensive coverage of both theory and practice. For lateral entry students, the programme is condensed to three years across six semesters, maintaining the same educational depth while recognising prior learning or experience in design.
Do students gain expertise in design thinking, problem-solving, and user research methods?
Yes. Students develop substantial expertise in design thinking, problem-solving, and user research methodologies. The curriculum integrates theoretical concepts with hands-on applications, enabling learners to approach complex design challenges critically and creatively. Through iterative design processes, students acquire skills to generate user-centric solutions, apply research insights, and evaluate the effectiveness of designs in real-world contexts.
Are students trained in industry-standard digital tools (e.g., Figma, Adobe XD, Sketch, InVision, Axure, etc.)?
Indeed. Students receive rigorous training in industry-standard digital tools, including Figma, Adobe XD, Sketch, InVision, and Axure. These tools are essential for designing, prototyping, and testing digital experiences. Mastery of these applications enhances employability and equips students to contribute effectively to modern design teams.
Does the programme include hands-on studio work and live projects with real-world clients?
Yes. The programme emphasises practical engagement through studio work and live projects. Collaborating with real clients allows students to translate theoretical knowledge into actionable design solutions, developing skills in client communication, teamwork, and project management. Such experiential learning reinforces classroom instruction and builds a professional portfolio demonstrating the ability to tackle authentic industry challenges.
Are internships and industry collaborations part of the learning experience?
Yes. Students gain extensive industry exposure through internships and collaborations with leading organisations such as Wipro 3D, Strate School of Design, and NASSCOM. These partnerships provide mentorship, dual certifications, and access to innovative digital initiatives, offering practical understanding of professional design environments. Engagement with real-world projects strengthens competencies, preparing learners to navigate complex technological and creative challenges successfully.
How does Alliance University prepare students for emerging areas like mobile app design, wearable tech, AR/VR, and AI-driven UX?
Alliance University equips students for emerging fields through hands-on projects, state-of-the-art laboratories, and expert mentorship. Facilities such as IoT labs, immersive media studios, and digital design spaces allow learners to experiment with mobile applications, wearable technologies, augmented/virtual reality, and AI-driven user experiences. This practical exposure ensures graduates are adept at navigating the evolving landscape of digital design and emerging technologies.
Do students have opportunities to showcase their projects in design exhibitions or competitions?
Yes. Students are encouraged to present their work at national and international design exhibitions and competitions. Their projects are evaluated by juries comprising industry experts and academic professionals, providing constructive feedback and recognition. These platforms foster professional networking, elevate creative standards, and motivate students to push the boundaries of innovative design.
What is the scope of multidisciplinary learning with other fields like computer science, business, and psychology?
The programme emphasises a multidisciplinary approach, integrating insights from computer science, business, and psychology to inform design thinking. This cross-disciplinary engagement allows students to create solutions that are technically feasible, commercially viable, and psychologically engaging. By synthesising knowledge from multiple fields, learners develop holistic problem-solving abilities, deepen their understanding of user behaviour, and gain a competitive edge in creating innovative digital experiences.
Can students work on team-based projects simulating real industry environments?
Yes. Collaborative, team-based projects form a core element of the learning experience. By simulating professional design environments, students develop essential skills in communication, coordination, and collective problem-solving. These projects foster adaptability, leadership, and accountability, preparing graduates to function effectively in the collaborative and fast-paced design industry.
What are the career opportunities after completing B. Des. in Interaction & User Experience Design?
Graduates can pursue diverse careers in the digital and creative sectors. Potential roles include Interaction Designer, User Interface Designer, Digital Product Designer, User Experience Designer, Design Manager, Strategic Designer, Design Consultant, or Design Entrepreneur. The comprehensive training equips students to contribute meaningfully to both established organisations and innovative start-ups, shaping impactful user experiences across multiple platforms.
What is the B. Des. – Interaction & UX Design program? +

A four-year undergraduate programme in Interaction and User Experience Design, focusing on user-centered design, interface, and digital product development, with hands-on projects, industry exposure, and portfolio building.

What is the course duration? +

Four years (Eight Semesters)

What is the eligibility criteria? +

10+2 from recognized Board / Council with minimum 50% marks; 5% relaxation for SC / ST candidates

What entrance requirements are there? +

ADAT (Alliance Design Aptitude Test), Portfolio Submission, and Personal Interview

Are experiential learning opportunities included? +

Yes, including studio projects, internships, UX labs, usability testing, and collaborative design projects

What software and technical skills are taught? +

UX/UI design tools, interaction design software, digital prototyping, immersive media technologies, and applied interface design

Are scholarships available? +

Yes, merit-based, program-specific, and category-based scholarships are offered

What career paths are available after B. Des. – UX Design? +

Careers as UX/UI designers, interaction designers, digital product designers, usability analysts, human-computer interaction specialists, and creative technology professionals

Can international students apply? +

Yes, with ADAT, portfolio submission, interview, and applicable fee payment

How are students evaluated? +

Through coursework, UX projects, portfolio assessment, usability studies, presentations, and prototype demonstrations

Are extracurricular activities included? +

Yes, including participation in UX hackathons, exhibitions, workshops, and collaborative projects

Is mentorship provided? +

Yes, personalized faculty guidance, industry mentorship, and portfolio support throughout the programme

AU